Who is Anabelle Sellame?
"I am 26 years old and after studying pharmacy and HEC, I founded Nootropia."
What is Nootropia?
"A dietary supplement in shot form that increases concentration, memory, energy and decreases stress!"
How did it start?
"I first tested with 1000 bottles then improved the taste, surrounded myself and it took 1 year!"
Mixing physical and mental wellness?
"They say you have to work to succeed, we lengthen our days with lots of coffee! We destroy our health without thinking about mental health. We must include mental wellness in productivity!"
Alone in the adventure?
"I was on paper. However, I was surrounded by a great team that helped me with the product and communication. Without them, it wouldn't be the same."
Are you a partner now?
"The complementarity with Nicolas who handles all the operational, administrative and financial side will allow us to take the project to another scale."
What about the Ulule campaign?
"We exploded our expectations! After this campaign, we launch the site, we focus on B2C, pharmacies and finally B2B to launch a fundraising. As we go along other products will come along!"